Brand Guidelines
Please make sure to adhere to these brand guidelines when using the Oswald Labs logos in your work.
Colors
When using the Oswald Labs logo, always make sure that the color is hex #007bff. The corresponding RGB code is rgb(0, 123, 255). In CMYK, it is 100, 52, 0, 0.
Symbol
Always use the new Oswald Labs symbol available on the Logos page. When possible, use the vector SVG, but high-resolution PNGs are also available on Wikimedia Commons.
Don’t change the color
Use the official color
Logotype
Our logotype is the text “Oswald Labs” in Proxima Nova by Mark Simonson Studio in the weights Light or Regular — depending on the context.
Do not substitute Proxima Nova with a different typeface. It is, however, accepted to change the typeface when customizing your work for disability, eg. changing to Open Dyslexic based on a user’s preference.
Don’t use another typeface
Don’t change font weight
Don’t change letter spacing
Use Proxima Nova
Combination mark
Always use the new Oswald Labs combination mark.
Our old logo was in a custom-designed version of Proxima Nova semibold with the text “Oswald” in lowercase. Please do not use that, stick to the official logo.
Don’t use the old logo
Use the official logo